Digital PR Manager

Maidstone, Kent
Kairos Recruitment

Are you a talented Digital PR Manager with a passion for crafting compelling stories and driving impactful media coverage? KRG’s client, a leading full-service digital agency based in Maidstone, Kent, is seeking an experienced Digital PR Manager to join their growing and established team. This is a fantastic opportunity to work with a forward-thinking agency that offers flexibility with hybrid working and even the option for a 4-day working week!

About the Role:

As a Digital PR Manager, you will be responsible for developing and executing innovative PR strategies that elevate the client’s presence across digital channels. You will work closely with cross-functional teams including paid media, SEO and content, to deliver successful campaigns that generate media coverage, enhance brand visibility, and engage target audiences. Clients span a range of industries including travel, charities, sport, eCommerce and healthcare alongside others.

Key Responsibilities:

• Develop and implement comprehensive digital PR strategies aligned with client objectives.
• Craft compelling press releases, media pitches, and content to secure high-quality media coverage.
• Build and maintain strong relationships with journalists, bloggers, and influencers to maximise media opportunities.
• Monitor media coverage and analyse PR campaign performance, providing detailed reports and insights.
• Collaborate with SEO, content, and social media teams to ensure integrated campaign strategies.
• Stay updated on industry trends, digital PR best practices, and competitor activities.
• Lead outreach efforts to secure placements, backlinks, and mentions in top-tier online publications.
• Manage crisis communication and reputation management as needed.
• Provide strategic input and support for new business pitches and client presentations.
• Mentor and guide junior team members, ensuring high standards of PR output.

What We’re Looking For:

• Proven experience in digital PR, with a track record of developing and executing successful PR strategies.
• Strong writing and storytelling skills, with the ability to craft engaging press releases and pitches.
• Excellent communication and interpersonal skills, with a talent for building relationships with media and influencers.
• Knowledge of SEO and its relationship with digital PR efforts.
• Proactive, creative thinker with a strong understanding of the digital media landscape.
• Experience using PR tools and software to manage campaigns and monitor media coverage.

What’s on Offer:

• Hybrid working model with the flexibility to work from home and in the office.
• Option for a 4-day working week (no more working Fridays!)
• 28 days of annual leave plus your birthday off and dedicated time off for charity days with the agency.
• Private health insurance, including dental insurance.
• Regular social events.
• A collaborative and supportive team environment that fosters creativity and growth.

If you are a strategic thinker with a passion for digital PR and a proven ability to deliver results, KRG want to hear from you!